Customer service tips are a dime a dozen on the web, but how many of them actually provide real value?

Sure, “be polite” is good advice when dealing with customers, but it’s also obvious and lacks the data and case studies to provide further insights.

That’s why today we’re going to take you to the frontlines, where we’ll look at proven advice on improving your customer service that you might not expect to hear. Below, you’ll also find research, consumer data and case studies on why these tips work.

Remember to check out the links for more in-depth reading, but for now, let’s dive in!

How to Interact with Customers

1. Utilize the Element of Surprise

According to psychologist Norbert Schwartz, when it comes to creating reciprocity, the effect isn’t dependent on cost. He found that as little as a dime could make a difference, showing that it really is the thought that counts!

The secret ingredient is surprise: An act of kindness leaves a bigger impact when it is unexpected.

Look for opportunities—whether out of the blue or automated—to surprise customers with a follow-up freebie or some sort of treat that is otherwise unmentioned on your site.

Read it here.

If you’d like to work with Barbara, schedule a FREE consultation today to discuss your needs!

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