Delivering great customer satisfaction is one of the biggest benefits to our business.
In this short video, you’ll learn one of the top reasons customer satisfaction is so important for you, your customers, AND your bottom line. A colleague recently shared the following story about online reviews.
Real World Story: I am new to the area where I live, and I needed to find a dog groomer for my two dogs. I had noticed a few neighbors who walked their dogs on my street, so I struck up a conversation with each of them and asked for a referral. When I had referrals for a couple of dog stylists who looked promising, I went online to compare their online reviews. Thank goodness for the reviews that others had left for these businesses near me because it made finding my new groomer a snap. Within minutes I had a new dog groomer that my dogs simply love.
Strategies that Turn it Around:
- Confirmation. 70% of people who are referred to us will confirm online our level of customer service. With such a high number of people looking for confirmation, it makes it that much more important that we always deliver the best service consistently to each and every customer.
- Trust. When customers trust and like us, they will continue to come to us. And better yet, they will tell others about us. What a great way to build our customer base!
Remember: Delivering great customer satisfaction is one of the biggest benefits to our business. And because it is now more common than ever to confirm reviews online, it behooves us to maintain consistently great customer service.
What do you do to maintain great reviews online?